Cannondale digital advertisement
This direct email/digital ad was created for Cannondale Bicycles and sent to participants in the Outessa Summit mountain biking demo. Participants received exclusive pricing on mountain bikes and accessories that were available to try at the summit. Hosted by REI, the events are held in August (Tahoe) and September (New England). The goal is expose more females to a variety of outdoor activities in a positive and non-competitive environment in hopes of sparking a lifetime love affair of sport. ©Kim Collins
